# How much does a website cost in Colombia in 2026
If you are here, you want a clear answer. Website pricing in Colombia depends on scope, content quality, SEO, and integrations. Bogota and Medellin are competitive markets, but you can avoid overpaying if you compare offers correctly.
This guide is direct and consultative. You get real ranges, the variables that move the price, and a 15 minute checklist to request quotes.
What defines the price of a website in Colombia
Pricing is not only design. It is defined by 5 factors:
- oSite type and scope (landing, corporate, ecommerce, custom)
- oContent and structure (sections, copywriting, photography, video)
- oSEO and analytics (on-page, speed, tracking)
- oIntegrations (WhatsApp, CRM, payments, bookings)
- oSupport and warranty (maintenance, training, revisions)
If a proposal ignores these points, the number is incomplete.
Real price ranges by site type (2026)
These ranges are realistic for Bogota and Medellin and help you filter low quality offers or inflated proposals.
Landing page (single page, conversion focus)
- oBasic: 1.5 to 3.5 million COP
- oPro: 3.5 to 6 million COP
Includes: key sections, form, WhatsApp, optimized speed, basic SEO.
Corporate website (5 to 12 sections)
- oBasic: 3 to 6 million COP
- oPro: 6 to 12 million COP
Includes: information architecture, conversion focused copy, on-page SEO, analytics.
Ecommerce (catalog, cart, payments)
- oBasic: 7 to 15 million COP
- oPro: 15 to 35 million COP
Includes: catalog, filters, payment gateway, transactional email, logistics integrations.
Custom development (tailored functionality)
- oFrom 20 million COP and up
Includes: custom development, advanced integrations, high performance, security and scalability.
CMS vs custom development: when higher cost is worth it
WordPress or Shopify reduce time when the scope is standard. But if you need complex integrations, automation, or extreme performance, custom development is more profitable in the long run.
If your site is a sales engine, stability and speed matter more than saving a couple million upfront.
What a professional quote must include
A good quote reads like a project plan, not just a number. Ask for these points:
- oScope per section and features
- oTimeline with phases and dates
- oProposed stack or CMS with justification
- oMinimum on-page SEO (titles, meta, H1-H2 structure)
- oAnalytics (GA4, GTM, basic events)
- oSpeed and mobile optimization
- oTraining and access handover
- oAcceptance criteria and warranty
If those are missing, you are not comparing equal offers.
Real differences by city (Bogota vs Medellin)
Bogota
More corporate clients and competition. The focus is conversion, response times, and a clear process. Businesses value reporting and formal support.
Medellin
More ecommerce and digital companies. Automation, integrations, and speed are prioritized. Case studies and measurable results make a difference here.
Common mistakes when hiring a website (and how to avoid them)
- oQuoting without a written scope leads to hidden costs.
- oChoosing only by price ignores SEO and analytics.
- oNot requesting domain and hosting access creates vendor lock in.
- oUnrealistic timelines often signal low quality.
15 minute checklist to request quotes
- 1Define your main goal (sales, leads, bookings, information)
- 2List sections and required features
- 3Gather brand assets and references
- 4Decide if you need ecommerce or only forms
- 5Ask for clear deliverables and dates
- 6Require basic SEO and analytics
- 7Ask about maintenance and support
How to compare 3 agencies without wasting time
Comparing only price is the most common mistake. Compare deliverables and expected outcomes. If one provider gives you a plan and the other gives only a number, the decision is obvious.
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If you want a clear quote with real deliverables and timelines, we can help. Check our web development services or reach us via contact. At Tech Tecnic we work with companies in Bogota and Medellin with a focus on conversion, performance, and real SEO.
